lindsaypowell
WRITER · stRATEGIST · MARKETER · BUILDER
15+ Years Experience · Writing & Editing · SEO & Content Strategy · Remote Since 2014 · Team Leadership
the Work
The Work
Writing & Editorial
From long-form editorial and SEO content to brand copy and communications, I write for the audience first—without losing sight of strategy.
Content & SEO
More than a decade of experience creating content strategies designed around search, audience intent, brand voice, and business goals.
Brand & Marketing
Messaging, campaigns, websites, positioning, and the many pieces required to turn an idea into a recognizable brand.
Creative & Design
Print pieces, digital assets, websites, event materials, and the occasional project that doesn't fit neatly into a category.
lots of hats
I've worn lots of hats
Writer & Content Strategist
15+ years creating digital content, SEO strategies, campaigns, and brand messaging across industries.
Remote Team Leader
Managed and coached fully remote teams of 20+ while coordinating complex workflows, clients, and deadlines.
Cross-Functional Project Lead
Led writers, designers, developers, researchers, brand managers, and legal stakeholders across digital projects.
Entrepreneur & Brand Builder
Built businesses from the ground up—including naming, branding, websites, marketing, content, customer experience, and operations.
Brands & Organizations
Worked with brands such as Toshiba UK, Aeropostale, Little Remedies, Monistat, University of Pennsylvania's Perelman School of Medicine.
Personally
More Than A resume
My career has never existed in a neat little box, and neither has my life.
I’m also a homeschooling mom of three, lifelong learner, maker, entrepreneur, and someone who is almost always building, writing, researching, designing, or dreaming up something new.
Magnolia Bend is home to the professional work I'm proud of—and the creative projects, ideas, traditions, and pieces of life that don't necessarily belong on a résumé but are very much part of who I am.
